The ELC at St. Paul’s

branding, web design

The Early Learning Center at St. Paul’s wanted (and deserved) a brand identity all its own - one that reflected who they’ve become: playful and fun, education-focused, led by exceptional instructors, and thoughtfully designed to meet families where they are.

What started as a Parent’s Day Out program has evolved into a trusted childcare option serving so many families in Cedar Rapids, and this brand launch celebrates just how far they’ve come.

Photography: Floral Thoughts Photography

Client Testimonial

Working with Brand Bash to rebrand The ELC was such a positive experience. They took the time to truly understand who we are—not just as an early learning center, but as a community that values children, families, relationships, and excellence.

What impressed me most was their ability to listen to our story and translate it into a brand that feels authentically us. They helped us honor the history and heart of The ELC while giving us a fresh, professional identity that reflects where we are today and where we are headed.

Rebranding an organization that has been part of the community for so many years can feel overwhelming, but Brand Bash made the process exciting, thoughtful, and collaborative. I always felt heard, and I appreciated the care they put into every detail.

The finished brand feels like The ELC—warm, welcoming, joyful, professional, and centered around the children and families we serve. I am incredibly proud of the result and grateful to Brand Bash for helping us bring our vision to life.

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